Take Control of your Shop's Future

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Attention Shop Owners! Are you ready to take control of your future?

This is our 17th year of running an independent retail shop. We have solved our cash flow issues. We no longer worry about where the money is coming from to buy new stock. We actually take time off ! If this doesn’t sound like where you are in your business, then can we help you?

Spoiler: you need to be online too. And multiple income streams into your shop solves everything!

Stop feeling overwhelmed by all the things you could be doing. Get focused instead on the things that matter. Take action. Start today.


We’re Bev and Andy. We’ve built two successful retail businesses over 16 years and have learned a lot along the way.

We’ve almost lost everything. Twice.

We run lean now, because today’s technology allows us to do that. But it hasn’t always been like this.

Warehouses, staff, we’ve been there. Turns out you can do more with two people than you ever could back in the day. We turn over more money in our small shop than we ever have, because we sell everywhere and have money coming in from all over the place. Meanwhile our costs are the lowest they’ve been in 16 years. And as you’ve probably already worked out: that means today we take a good salary and have time off. When for years we just lived on fresh air, our staff were paid more than we were and we worked 7 days a week (is this sounding familiar?).

We found out the hard way that you need to embrace change if you’re running an independent shop today. Be prepared to do things differently from the way you’ve always done them, and from the way all the other shop owners are still doing them. Getting out of your comfort zone a bit. Nothing too terrifying, just being prepared to mix things up a bit and think about things in a different way.

Online retailing is not about destroying the High Street. There will always be a need for, and a love of, bricks and mortar shops. It is our firm belief that, if you want that physical shop you always dreamed of, you can still have it. But you need an online business too, with as many income streams to your shop as possible. Because, whether we like it or not, small independent retailers are unlikely to survive in the post COVID-19 world without these things.

We’ve figured out how to make this new world work for us. It isn’t rocket science, it isn’t costly. You just need to sort your life out, as we did. We know it can be very tough out there. But it doesn’t have to be.


A Scrawny Goat is more lean, agile and healthy than a fat goat.

During the COVID-19 pandemic, small shops all around the country showed themselves to be more creative and adaptable than the big retailers as they found new ways to support their communities and themselves.

Scrawny can be great!

JH - Deli Owner

“Thank you! Made first online sale today – and did the little dance!”

AG - Fashion Shop Owner

“You two really have been there, seen it and done it. Thanks for sharing your knowledge direct from the coal face!!”

SE - Gift Shop Owner

“I hadn’t even considered doing any of this. I am so glad I found you.”

PF - Village Shop

“I haven’t sold on eBay for years. I never thought of it as a place to be selling our stock. So many sales in one week that eBay has put us on a velocity review!” 

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